Why do people eat at In-N-Out Burger?
I ate there once, years ago, and remember being completely underwhelmed by the experience. I also remember being staggered at how many people were waiting to eat there. It was so completely unmemorable that I didn’t even remember why I was unimpressed.
We happened to be at an In-N-Out Burger the other day and I remember it all… but somehow I think I’ll forget again.
Why was I underwhelmed? A pretty darned ordinary hamburger and only three main items on the menu: A burger, a cheeseburger and a double cheeseburger.
If they’d been particularly good I suppose I could see the fanaticism but they weren’t.
Why then was it standing room only, people waiting for tables? Why were there 30 (yes, 30!) cars waiting in the drive-through?
My only conclusion is that they all want the free “In-N-Out Burger” bumper sticker so they can scrape of the ‘B’ and ‘r’ to have an “In-N-Out urge” bumper sticker and titter like a 10-year who just caught sight of a bra strap.
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