Apple TV & iTunes Wi-Fi Music Store? Why Not?

Poor old Apple TV, always a bridesmaid, never a bride…

Still, now that Apple has built up the infrastructure in iTunes to allow the new iPods to purchase video from the Internet and sync it back to your iTunes library, I wonder if that will also be a quiet upgrade for the Apple TV anytime soon? After all, it’s just a fixed, big iPod for the entertainment center.

I gather the first iteration of the iTunes Wi-Fi store will be music only, but how long will that last? Since most of the new iPod models can handle video, it has to be just a matter of time.

Not that I’ll ever buy anything for my Apple TV, since it’s perpetually full of DVD rips waiting to be watched. (My list of movies now only reaches the letter “B” before it runs out of room.)

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